What You’re Missing

(and What’s Coming July 1)

Let’s talk about the gap.

The gap between reading a sharp insight…
...and actually using it to shift momentum, revenue, or strategy.

We’ve studied what’s missing—and built the next version of Man Bites Dog to close those gaps, decisively.

Starting July 1, the paid tier gets a serious upgrade.

Here’s the breakdown - and some of the logic, reasoning and evidence behind the changes…

What’s Been Missing

Information is everywhere.

What’s missing is the structure to test and iterate it and the ability to tune out the noise to find the signal.

1. Raw, real-time insights that are temporary—but important

Some ideas lose their edge fast.
They’re context-sensitive, timing-specific, and hard to bottle.
But they matter now.

So we added: The Afterbite
A private audio feed with unfiltered rants, field notes, and mental frameworks—recorded while the ideas are still hot.
No polish. No spin. Just signal before it cools off.

2. Proof that these models work across industries

People get stuck trying to “translate” an insight into their world.
But leverage looks different in a SaaS company than in a coaching offer or a retail brand.

So we added: The Client Vault
Annotated, battle-tested assets from real businesses doing 7–9 figures.
Different verticals. Same principles. Clear application.

3. The ideas that sound insane—but work anyway

Some of the best strategies don’t feel safe.
They bend assumptions. They offend logic. They make money.

So we added: Mad Genius Briefings
Once a month, we’ll drop a single idea that rewires how you think—or at least challenges the way you’ve been doing things.
Not always comfortable. Always potent.

4. High-leverage plays without accountability or execution

We’ve published plenty of "cashflow campaigns"—but without a trigger, most readers just file them away.
Knowledge ≠ action.

So we added: Make-It-Rain Challenges
Each month, you’ll get one needle-moving campaign or action step—with a deadline and accountability.
One move. One shift. One result.

5. People are bleeding resources on outdated tactics

It’s not that people don’t know what to do.
It’s that they’re still doing what used to work—and paying for it in time, attention, and money.

So we added: The Dead Strategy Cemetery
We’ll show you what worked, why it died, and how to replace it before it drags you down.

Why This Matters

If you’re here, you’re not trying to be trendy.
You’re trying to be effective.

And effectiveness is about:

• Knowing what matters now

• Translating insight into your specific domain

• Avoiding outdated advice that costs you more than it helps

That’s the goal of the new paid tier.
We’re not layering on fluff—we’re filling in the cracks that slow down smart operators.

Starting July 1

All of this drops July 1.
Join now and you’ll be ready when it hits.

$30/month
$249/year for the Founding Member Tier (Save 17% + get the Black Envelope mailed to your door)

If you’ve gotten one breakthrough from Man Bites Dog, you already know the value.

Now imagine what happens when you get the real stuff, consistently.

— Nic + The Man Bites Dog Team
Live to Learn. Give to Earn.

Ps. Don’t worry. If you’re. paid subscriber your price will not change as long as you’re subscribed.

PPS. If the price of Man Bites Dog is an issue for you, that’s okay. Just implement the free stuff relentlessly. You can learn more about how to get your subscription to pay for itself many times over here.