The Success Circle is built on curricula and “over the shoulder from the trenches” content. Classroom knowledge is useful - if you know how to apply it in the real world.
As I’m putting together the next round of “over the shoulder” examples to show Success Circle members what all of this stuff looks like in real life, I’m doing quick overviews for you, our dearest Man Bites Dog reader.
Below is the video, you’ll need to watch it for anything else to make sense.
Below the video are some notes and resources.
Simple. Here you go:
Funnel: guardianacademy.io/day
32-Day ROAS (front-end transaction only):
Before: 1.71x
$10,000 → $17,100
After: 2.72x
$10,000 → 27,200
Problem:
Not capturing, nurturing or selling non-buyers
Principles at work:
Resources:
Hope you found this useful. Comment access is enabled for paid subscribers if you wanna discuss.
Live to learn. Give to earn.
Nic & Man Bites Dog
PS. If you’re thinking about jumping into something like the Success Circle, you can learn more about it here.
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Nice example.